Binance, the world’s leading, fast-rising blockchain ecosystem and cryptocurrency infrastructure provider, announced that it has kicked off a multi-year NFT partnership with Cristiano Ronaldo, one of the greatest footballers to ever play the game on Thursday.
This partnership will enable Binance to launch a global campaign aiming to give Ronaldo’s fans an introduction to Web3 with an exciting access point into the world of NFTs.
In the agreement, Cristiano Ronaldo and Binance will create a series of collections for sale exclusively on the Binance NFT platform. The first collection will be released later this year and will feature designs created in collaboration with Ronaldo.
Binance Founder and CEO, Changpeng Zhao in his comment; “Cristiano Ronaldo is one of the world’s best footballers, and has transcended sport to become an icon in multiple industries. He has amassed one of the world’s most dedicated fan bases through his authenticity, talent, and charity work. We are thrilled to provide his fans with exclusive engagement opportunities to connect with Ronaldo and own a piece of iconic sports history.”
“My relationship with the fans is very important to me, so the idea of bringing unprecedented experiences and access through this NFT platform is something that I wanted to be a part of,” said Ronaldo. “I know the fans are going to enjoy the collection as much as I do.”
The Cristiano Ronaldo NFT collections will be available exclusively on Binance NFT.
