France and Nigeria Forge Agricultural Ties: Launch of Food for Nations Platform Signals New Opportunities

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In a bid to deepen economic collaboration, the French Government has signaled its commitment to enhancing trade relations with Nigeria, particularly in the realm of agricultural exports. Olivier Becht, the French Minister for Foreign Trade and Economic Attractiveness, made this announcement at a recent investment forum, unveiling the Food for Nations digital trade platform designed by JR Farms.

The launch of the Food for Nations platform marks a pivotal moment in the partnership between France and Nigeria. Becht, during his welcome address, expressed confidence that this digital trade platform would significantly elevate trade relations between the two nations in the agribusiness sector.

“The agri-food industry stands as a beacon for cooperation between our two great nations. France, with its culinary heritage and advanced technical know-how, plays a pivotal role in harnessing the quality and diversity of food in the Nigerian market,” stated Becht.

The Food for Nations platform, developed by JR Farms, aims to facilitate access to the French market and the broader European market for players within the agribusiness value chain in Nigeria. Olivier Becht emphasized the potential of this platform to open new avenues for economic collaboration and growth between France and Nigeria.

Olawale Rotimi, the CEO of JR Farms, highlighted the collaborative efforts that have contributed to the platform’s launch. He announced that the company had inked agreements with two French firms to provide training on best agribusiness practices for selected cohorts. Rotimi expressed optimism that the Food for Nations platform would serve as a conduit connecting Nigeria to the European market.

“We want to collaborate with Nigeria, Africa. Already, we have these collaborations happening. Where we are seated here today is a product of collaboration. We want more of these collaborations and economic ties between Nigeria and France,” remarked Rotimi.

He further revealed ongoing discussions with Air France to initiate the first food cargo from Nigeria. JR Farms, having registered in France, is actively pursuing the acquisition of farmlands in the country. Rotimi sees the opportunity for West Africa to export commodities to France, mirroring the existing grain trade from France to North Africa.

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